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Economics (AS & A Level) · Oct / Nov 2022 · Paper 33 · Question 8

9708Growth and survival of firms

The manufacture of some sports equipment is dominated by very large firms but there are also smaller firms in the industry. What enables a small firm to exist in such an industry?

  1. Ahigh concentration ratio that reduces competition
  2. Bhigh start-up costs that occur in a contestable market
  3. Cdecreasing average cost as a large firm expands
  4. Da requirement for personalised equipment

As printed in the paper

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Correct answer: D. a requirement for personalised equipment

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