Economics (AS & A Level) · May / June 2022 · Paper 32 · Question 8
9708Differing objectives and policies of firms
A rock band is due to play at a concert hall. In order to create a good atmosphere, the band's aim is to sell all the tickets. Ticket prices are set at the highest price that ensures all tickets will be sold. What is the motivation for this price strategy?
- Aprofit maximisation
- Brevenue maximisation
- Csales maximisation
- Dsatisficing
As printed in the paper
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Correct answer: C. sales maximisation
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