Economics · Oct / Nov 2019 · Paper 13 · Question 13

In 2015, a large UK company attempted to acquire a rival US medical company to become the world's leading supplier. Both companies specialised in the manufacture of medicines for treating rare diseases. Which term would describe the acquisition if it had been successful?

1. Abackwards vertical integration
2. Bconglomerate integration
3. Cforwards vertical integration
4. Dhorizontal integration

As printed in the paper