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Business Studies · May / June 2025 · Paper 12 · Question 1

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The question as text

NFC manufactures shoes using batch production. Quality assurance is used to maintain quality. NFC uses market segmentation. The Marketing Director is reviewing NFC’s product range. He knows there are both benefits and limitations to developing new products. He also knows the promotion of products is important.

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Show the answer and mark scheme
  • 1(a)[2]

  • 1(b)[2]

  • 1(c)[4]

  • 1(d)[6]

  • 1(e)[6]

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