Business Studies · Oct / Nov 2021 · Paper 12 · Question 2

Tom started ALB 5 years ago making trainers (sneakers) out of sustainable materials such as wool. One of ALB’s objectives is to protect the environment. As part of his research, Tom calculated some costs which he could use in his break-even analysis. An extract is shown in Figure 2.1. ALB uses retailers to distribute its products. Tom thinks a successful entrepreneur has to be a good manager. retailers’ costs 50% manufacturers’ profit 5%5% fixed costs 15%15% variable costs 30% 0 10 20 30 40 50 60 percent Fig. 2.1

Read automatically from the paper; the printed page above is exact.