Business Studies · May / June 2021 · Paper 12 · Question 1
7115
As printed in the paper
The question as text
Pamela is a sole trader. She started her successful photography business 30 years ago. She specialises in taking pictures of people and places for use in posters, calendars and fashion magazines. It is a niche market. Pamela uses cost-plus pricing as part of her marketing mix. Offering a high quality service is important to Pamela and her 2 employees.
Read automatically from the paper; the printed page above is exact.
Show the answer and mark scheme
1(a)[2]
1(b)[2]
1(c)[4]
1(d)[6]
1(e)[6]
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