Business Studies · May / June 2020 · Paper 11 · Question 3
7115
As printed in the paper
The question as text
NWA is a large and profitable airline business. It has grown quickly over the past 10 years and new aeroplanes have helped to improve its brand image. NWA offers low priced flights for tourists to 50 countries. Sales promotion is an important part of NWA’s marketing mix. The Finance Director is worried that NWA has a high level of debt as its main source of finance is bank loans. The organisational chart of NWA has many levels of hierarchy with narrow spans of control. Table 3.1 Cost and price data for a typical NWA flight (2019) Price per customer $40 Fixed costs $2000 Variable cost per customer $24 Maximum number of customers 200
Read automatically from the paper; the printed page above is exact.
Show the answer and mark scheme
3(a)[2]
3(b)[2]
3(c)[4]
3(d)[6]
3(e)[6]
Make a free account to save your answers and see your weak topics and ask the AI why a wrong answer is wrong.